S.T.R.A.N.D. STANDARD
A directory of products and ingredients approved by the board-certified dermatologists and hair care experts of the S.T.R.A.N.D. Network. Sed aliquet libero ac ipsum malesuada, et pretium tortor porta. Integer suscipit lorem id nulla consequat, sit amet porta odio vulputate.
NON-TOXIC HAIR CARE RECOMMENDATIONS FOR COSMETOLOGISTS
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Curabitur congue, nulla at vestibulum dignissim, risus turpis eleifend mauris, vel dignissim nulla nisi nec ipsum. Ut id orci sed neque ultrices porttitor. Aliquam sed magna ac mauris euismod congue at eget erat. Mauris suscipit tristique metus nec tincidunt. Donec vel nulla eu lectus posuere vulputate ut vel eros. Phasellus fermentum dapibus ex, sed lacinia libero varius vitae.
DIFFERENTIATING TOXIC VERSUS NATURAL INGREDIENTS
Join the S.T.R.A.N.D. Network™ in Maryland for a two-day community & stylist activation bringing together board-certified dermatologists, licensed stylists, and community members to learn, connect, and take action on hair and scalp health.
APPROVED FOR CLIENTS EXPERIENCING HAIR LOSS
Join the S.T.R.A.N.D. Network™ in Maryland for a two-day community & stylist activation bringing together board-certified dermatologists, licensed stylists, and community members to learn, connect, and take action on hair and scalp health.
A REALISTIC GUIDE ON PRODUCT BEST USE CASES
Join the S.T.R.A.N.D. Network™ in Maryland for a two-day community & stylist activation bringing together board-certified dermatologists, licensed stylists, and community members to learn, connect, and take action on hair and scalp health.
ABOUT THE S.T.R.A.N.D. STANDARD
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed aliquet libero ac ipsum malesuada, et pretium tortor porta. Integer suscipit lorem id nulla consequat, sit amet porta odio vulputate. Aenean vel orci sed justo volutpat venenatis. Suspendisse potenti. Duis tincidunt, massa vitae congue luctus, nisl felis fringilla libero, eget luctus lectus elit non ex. Pellentesque sit amet porttitor neque.
Curabitur congue, nulla at vestibulum dignissim, risus turpis eleifend mauris, vel dignissim nulla nisi nec ipsum. Ut id orci sed neque ultrices porttitor. Aliquam sed magna ac mauris euismod congue at eget erat. Mauris suscipit tristique metus nec tincidunt. Donec vel nulla eu lectus posuere vulputate ut vel eros. Phasellus fermentum dapibus ex, sed lacinia libero varius vitae.
DECODING S.T.R.A.N.D.RECOMMENDATIONS
This section will focus on explaining the % breakdown and our recommendations based on grades/percentage. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
GRADE A | 90 - 100% COMPLIAN
Product is categorized as non-toxic and least likely to cause client irritation. Approved for use throughout hair and on the scalp. Products that receive an "A" are officially S.T.R.A.N.D. Approved.
GRADE B | 85 - 90% COMPLIANT
Product is categorized as mostly non-toxic, with slight concern for hair loss clients. Approved for use throughout hair only, avoid application to scalp. Products that receive a "B" are officially S.T.R.A.N.D. Recommended
FAIL | 84% COMPLIANT OR BELOW
S.T.R.A.N.D. can not recommend this product for hair loss clients.
DR. ANNYELLA DOUGLAS
Board-Certified Dermatologists & S.T.R.A.N.D Educator
Dr. Annyella Douglas was born and raised in Brooklyn, New York. She completed her undergraduate degree in Anthropology from Temple University, Master’s degree in Medical Sciences from the University of South Florida and Medical Degree from the Pennsylvania State University College of Medicine. She then completed her dermatology residency at Thomas Jefferson University Hospital in Philadelphia.
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Dr. Douglas specializes in medical, surgical, and cosmetic dermatology. She provides exceptional and personalized care for every patient, and treats a wide range of common and complex disorders including acne, eczema, psoriasis, hair disorders, hidradenitis suppurativa, pigmentary conditions and skin cancers in patients of all ages and skin types. Her research interests include hair loss and hidradenitis suppurativa.
ANITA HILL MOSES
MASTER LICENSED COSMETOLOGIST,S.T.R.A.N.D. INSTRUCTOR & INGREDIENT ANALYST
Anita Hill Moses is a wife, an educator, and one of the nation’s leading authorities on hair loss from the perspective of the natural hair stylist, natural hair care, locking, and braiding. Her professional work in the Natural Hair Industry began in 1992 under the tutelage of Master Pioneer Marion Council George in Brooklyn, NY. She is the owner of Richmond’s 1st full-service salon dedicated to Natural Hair Care, B.A.D – Braids and Dreds, Inc. Braids And Dreds, Inc. was opened on July 1, 199.
Anita studied Cosmetic Chemistry at the School of Natural Hair and Skin Care through their online program. After 4 and ½ years of extensive study, research, and in house salon trials, she launched her line of all natural/organic hair restoration products called “NHR – Natural Hair Restoration”. This product line was designed to assist anyone dealing with specific types of Alopecia.​
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A collaboration formed over a mutual love for hair and client care, Master Cosmetologist/Hair Loss Expert Susan L. Peterkin and Dr. Chesahna Kindred launched S.T.R.A.N.D. in 2024, expanding on their concept as the nation's first dermatologic salon. Learn more about their journey here.
MEET THE
FOUNDERS
S.T.R.A.N.D.™ is a stylist education organization that connects hair stylists and dermatologists. Stylists receive medical-based education directly from dermatologists to recognize early signs of potential health concerns that manifest in the hair and scalp, while learning when to refer clients to a dermatologist for diagnosis and medical treatment. At the same time, stylists learn how to care for clients on a physical and emotionally intelligent level in the salon.
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Through its programs, S.T.R.A.N.D. fosters collaboration with dermatologists to help develop consistent, personalized treatment plans for clients.